Why Is The Instacart-like On-demand Grocery Delivery App Gaining So Much Popularity in the USA?

grocery app Instacart-clone Why Is The Instacart-like On-demand Grocery Delivery App Gaining So Much Popularity in the USA grocery app development | iCoderz Solutions

We are using the third iteration of the internet, i.e. Web 3.0. Two of its characteristics are quite prominent: Internet of Things (IoT) and On Demand Delivery Apps. Among these on demand delivery apps, Uber-like on demand taxi booking app is very popular for delivering a service, and Instacart-like on demand grocery delivery app is very popular for delivering products. It helps customers and business owners alike.

The Data

The user base of the on demand grocery delivery app is increasing at a rapid rate. See the chart below:

On Demand Grocery Delivery App
  • In 2015, people of the United States bought their 2.4% grocery online through their computers and smartphones.
  • By the end of 2018, the percentage of people buying groceries online in the United States more than doubled and reached 5.1%.
  • When 2019 ends, experts expect it to reach 7.1%.
  • But, it will turn the tables by the end of 2020 when it will cross the mark of 10%. It means that one in ten grocery items will be bought online and through an on demand grocery delivery app.
  • And, mind well, once it crosses the mark of 10%, we won’t see the linear growth. We will witness an exponential growth in the user base of on demand grocery delivery app.

If we talk about the revenue, the figures are equally eye-catching. See the chart below:

On Demand Grocery Delivery App
  • According to Statista.com, In 2012, online grocery delivery business in the USA generated revenue worth US$ 6 billion.
  • Within the span of six years, the revenue of online grocery delivery business in the USA nearly tripled and reached US$ 17.5 billion.
  • By the end of 2019, experts expect it to cross the mark of US$ 22 billion.
  • They also expect that the US$ 6 billion revenue of 2012 of online grocery delivery business in the USA will be more than fivefold within just a decade and by the end of 2021 it will reach the mark of US$ 29.7 billion.

Why The On Demand Grocery Delivery App Gaining Popularity?

So, there is no denying that the on demand grocery delivery app model is gaining a lot of popularity. Ever since Uber became so popular and successful, all the businesses started offering their products and services on demand. Conventional brick-and-mortar grocery stores are no exception. They have also started offering their products online through web development and on demand grocery delivery apps. There are plenty of reasons for that but we can safely assume that there are three chief reasons for its popularity: convenience, cost and time.

Saves Journey Time

If you have installed any on demand grocery delivery app like Instacart, Google Express, Fresh Direct, Amazon Prime Now, Peapod or Shipt, all you have to do is shop the way you shop from the Amazon app. Launch your favorite app, select the products and quantity, add them to cart, pay and lean back on your couch. All your items will be delivered at your doorsteps. So it saves your to-and-from journey time and a lot of hassle that goes with it.

Saves Searching Time

If you go for in-store shopping, you will always face the issue of finding all your required products. They keep changing the locations of their products for various reasons. So, most of the time you have to seek help from one of their staff members to locate products. But, locating a product is quite simple in the on demand grocery delivery app. All you need to do is type and hit the search button. It will instantaneously display your desired product, its alternatives, and relevant items.

Saves Check-Out Time

The most boring part of in-store grocery shopping is the check-out process. Imagine, you have spent a couple of hours for picking up the grocery for your entire week. You have filled your shopping cart up to the brim. Then you have to wait at the check-out counter for another hour for checking out. How boring and cumbersome! On demand grocery delivery apps save you from this trouble. No wonder they are so popular!

Saves Travel Expense

So, on demand grocery delivery apps saves your time in multiple ways and it is very convenient as well. On top of that, they save money as well. As we have already seen, the users of an on demand grocery delivery app do not need the to-and-from journey of brick-and-mortar grocery stores. It saves not only the time but also the travel expenses.

Saves Money Through Discounts & Offers

The overhead of running a business is always a big dent in the balance-sheet of the business. Brick-and-mortar stores have to pay rent and various taxes of the property. Besides, they have to maintain the property and pay the utility bills. And, the salary of the staff members! It can chew up as much as half of the gross profit of the business, sometimes even more.

In contrast, if someone is running an exclusive online grocery store and accepting orders through an on demand grocery delivery app, all he needs is a godown with basic amenities and only a few helping hands. If you hire an expert mobile app development company for iOS app development or Android app development, they will develop the on demand grocery delivery app in such a way that all the book-keeping, taxation, and inventory are kept up-to-date without lifting a finger. It reduces the overhead so much that the owner can afford to offer various discounts and run multiple promotional offers. End of the day, it saves money on the customer side.

Shop For Others

Generally, we consider weekly grocery shopping a mundane chore. We won’t do it if we have a genuine excuse. But the on demand grocery delivery apps have made this mundane chore an interesting affair. You really enjoy doing grocery shopping from the convenience of your couch. By and by, you can also shop for other people and help them. For example, you can help your parents or grandparents or a disabled neighbor by ordering their grocery quite easily.

How To Build On Demand Grocery Delivery Apps?

After reading so much about this app, if you are a grocery store owner, you must be thinking about how to build an on demand grocery delivery app for this on demand world? We have written a detailed blog on the same subject. In this blog, you will learn about the must-have features of the on demand grocery delivery app. You will be able to decide if you should go for iOS app development, Android app development or cross-platform mobile app development. You can also choose the online ordering system and web development, too.

Wrapping Up

As all the businesses are embracing mobile app development, grocery stores have to join this revolution. If you haven’t got an on demand grocery delivery app for your grocery store, now is the best time to have one.

iCoderz Solutions is a full stack mobile app development company that is located off-shore. Incidentally, we are also the champion of web development. That is the reason our dedicated teams of iOS app development, Android app development, and cross-platform app development have developed 400 plus mobile apps. Web development teams have complimented them with 100 plus websites. We have readymade solutions for on demand grocery delivery app including customer app, driver app, vendor app, and web-based admin panel. We also offer our Software as a Service (SaaS) with a minimum requirement of investment. Contact us to know more and have a quote.

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