Photo & Video Editing App · 2M+ Downloads

50+ Professional Tools — Square Fit Photo & Video Editor

Originally launched as Picfy in 2015, Square Fit has grown into a comprehensive photo and video editing app with over 2 million downloads — offering filters, effects, no-crop square fit for Instagram, and professional-grade editing tools for iOS and Android.

PlatformiOS & Android

IndustryPhoto & Video

CountryUSA

Downloads2M+

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Project Overview

About Square Fit

Square Fit, formerly known as Picfy, is a comprehensive photo and video editing application developed by iCoderz Solutions. Launched initially as Picfy in 2015, the app has evolved into Square Fit — offering 50+ professional editing tools including filters, effects, no-crop square fit for Instagram, background blur, text overlays, and advanced colour grading. With over 2 million downloads across iOS and Android, it is one of the most successful editing apps iCoderz has shipped.

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App Design

Square Fit App Screens

Technology Stack

Technologies We Used

A carefully selected stack of proven tools and frameworks that power every layer of the application.

PWAProgressive Web App

BackendLaravel

AI / MLPython

CloudAWS / ECS

StorageAmazon S3

FrontendVue.js

DesignFigma

Client Words

What the Client Said

“I’ve been using this app since it was called Picfy, and its evolution to Square Fit has been impressive. The variety of features, especially the no-crop square fit for Instagram, has made it my go-to editing app. It’s user-friendly yet powerful enough for more complex edits. The transition was seamless, and the app just keeps getting better!”

Square Fit User

Verified App Store Review · USA

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Experience Square Fit

Download Square Fit on the App Store — 2 million users have already made it their go-to photo and video editor.

Client Reviews

Top-Rated on Clutch

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"Their ability to understand and create the system and upgrade it the way we want it to be are outstanding!"

Online Food Order & Delivery Platform Founder & Director

"We came in touch with iCoderz and were very much impressed with their works in the past."

Shambu Ramesh Product Manager, IT Services Company

"The team has gone out of its way to be available for us whenever we needed to discuss any critical matters."

Manish Agrahari CTO, LinkMind

"iCoderz Solutions Pvt. Ltd. has taken on a sizable and complex project, and we're pleased with their work so far."

Jordan Weiss Co-Founder, LGBT Media Inc.

"We were impressed with their responsiveness and effective communication."

Ahmed Falih Hadi Founder, The Vision E-commerce LTD

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